Rose Odengo

I am a communication consultant with nearly two decades of experience building communication systems for for-profit and non-profit organisations. My experience in communications ranges from advertising, public relations, journalism, digital communication and advertising, communication strategy and communication training for organisations. 

MY PHILOSOPHY

Communication is not a series of actions; it's a strategic function for organisations. You don't do communications; you live it.

Every single form of communication an organisation expresses is targeted, well thought out and driven to impact the community an organisation serves and grow the organisation's bottom line through fundraising or revenue targets.

I train individuals and organisations to employ what I call Communication for Impact. Communication for Impact draws organisations to employ communications as a strategic function of their operations and not simply as a series of tasks such as updating a website, scheduling social media posts etc. 

HOW I WORK

I believe communication is an organisation's role, not just the communications team's. With all the key training I do for organisations on communications, I always encourage senior management to attend together with the communication teams to ensure a collective understanding of the strategic role of communications.

TRAINING

I train communication to staff and teams on the following: 

1. Communication strategy and communication plans development
2. Storytelling for Fundraising
3. Building your unique brand
4. Defining your organisational messaging
5. Building a digital campaign

OTHER AREAS OF SUPPORT

I look forward to working with you to:

Develop your communication, brand and digital content strategies;

Create your communication and social media work plans;

Develop content for your websites, newsletters, annual reports, pitch decks, donor updates etc.;

Develop social media advocacy and fundraising campaigns;

Create virtual and physical events to engage partners and  build your advocacy;

Writing, editing and proofreading;

Recruit your communications team; and

Induct and train your communications team.