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Fundraising & resource mobilisation

Corporate partnership strategy for nonprofits

Signs you need a corporate partnership strategy

You've had occasional corporate interest but no systematic way to develop it — conversations fizzle out and nothing gets closed.

What you'll achieve

A clear value proposition for corporate partners and a pipeline of aligned companies to approach.

How a Nonprofit Builder consultant helps

  • Help you define your partnership offer, identify prospect companies, and develop outreach and stewardship processes.

Key deliverables

  • Corporate partnership proposition, prospect list, tiered partnership packages, pitch deck, engagement process guide.

From the resource library

Free tools and guides to get started

  • 8.1C202

    Fundraising for Success

    A short guide from INTRAC's Common Ground Initiative for small and diaspora NGOs that have little time, staff or fundraising experience. It explains why fundraising needs a strategy, and how a small organisation can plan where its money will come from, who will raise it and how. It is part of a series of guides for small NGOs that includes one on governance.

    ClassicKey manual or guideFree
  • 15.3C197

    Ten Nonprofit Funding Models

    An article that sorts large nonprofits by how they raise money and names 10 funding models, from Heartfelt Connector and Member Motivator to Public Provider and Market Maker. For each model it describes the typical funders and organisations and the questions leaders should ask to test the fit. Leaders and boards use it to name their current model and discuss where to focus fundraising.

    Start hereClassicKey online resourceFree