Fundraising & resource mobilisation
Crowdfunding and campaign fundraising support for nonprofits
You want to run a fundraising campaign but don't know how to structure it, set a realistic target, or keep momentum going once you launch.
What you'll achieve
A well-planned campaign with clear goals, a compelling story, and the tools to mobilise supporters.
How a Nonprofit Builder consultant helps
- Design the campaign architecture, support content creation, and coach your team through launch and follow-up.
Key deliverables
- Campaign plan and timeline, fundraising page copy, email and social content pack, post-campaign debrief report.
Related projects
More from Fundraising & resource mobilisation
Case for support development
“Donors don't fully understand why your work matters — your pitch is different every time and never quite lands the way you want it to.”See project
Corporate partnership strategy
“You've had occasional corporate interest but no systematic way to develop it — conversations fizzle out and nothing gets closed.”See project
Designing a recurring giving program
“Your revenue fluctuates and you want more financial predictability.”See project
Often paired with
Social media strategy & content planning
“Your social media is sporadic and low-engagement — you post when you remember to and have no real sense of whether it is doing anything useful.”See project
SEO & digital presence optimisation
“Your organisation is invisible in search results — people who would benefit from your work, or want to fund it, simply cannot find you online.”See project
From the resource library
Free tools and guides to get started
- 8.1C104
Fundraising for Social Change
A 496-page how-to handbook for small and mid-sized nonprofits that want to build a broad base of individual donors, written with racial, economic and climate justice groups in mind. It covers fundraising infrastructure, hiring a development director, working with consultants and coaches, budgeting and planning, and handling financial trouble. Spotlight sections carry reflections from working fundraisers. Teachers get a free instructor's manual and online extras.
Start hereClassicKey manual or guideBook - 8.1C103
Fundraising Bright Spots
A research report from the Resetting Development project, which grew out of the UnderDeveloped study of nonprofit fundraising. It tells the stories of social change organisations that raise steady money from individual donors. It is for nonprofit leaders, boards and fundraising staff. Readers use the cases to rethink who owns fundraising in their organisation. A 2017 companion, Fundraising Bright Spots in Action, follows programme participants as they change their approach.
ClassicResearch and evidenceFree with sign-up
All 13 resources on fundraising and financial management All 15 resources on social entrepreneurship and earned income