ClassicKey manual or guideBook

The Culture Map

Breaking Through the Invisible Boundaries of Global Business

A book by INSEAD professor Erin Meyer on how national cultures differ at work. It sets out 8 scales: communicating, evaluating, persuading, leading, deciding, trusting, disagreeing and scheduling. Readers plot cultures on each scale to see where colleagues are likely to clash. Managers of international and multicultural teams use it to name sources of friction around feedback, decisions, trust and time, and to adjust how they work together.

Why it is in the libraryEight simple scales for how cultures differ on feedback, decisions, trust and time, which make multicultural team friction easier to name and fix.

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How to cite

Erin Meyer (2014). The Culture Map: Breaking Through the Invisible Boundaries of Global Business. PublicAffairs. https://erinmeyer.com/books/the-culture-map/

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